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Michael is traveling across the country as part of his decision to self-distribute the film and is selling tickets to screenings on Eventbrite and partnering with several other organizations to promote the film. One such organization is the Sierra Club, founded by John Muir in 1892 to promote the preservation and restoration of National Parks in the U.S.",{"type":1109,"content":1180},[1181],{"text":1182,"type":1113},"As part of his independent distribution tour, Michael planned a three-week trip to California with over 12 screenings in theaters from San Francisco to Yosemite. This tour was incredibly important to the overall success of the film, and Michael worked tirelessly to nail down dates and venues. As part of these efforts, Michael plans to attend each screening and conduct a Q & A after the film.",{"type":1109,"content":1184},[1185],{"text":1186,"type":1113},"Setting it up was hard work, logistically and financially. 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